Communication and Journalism > Health Communication

Health Communication

Public health campaigns, education, and doctor-patient interactions are all examples of health communication. Distributing health information helps people make more informed decisions about their health. Professionals in the field of health communication can utilize several methods of persuasion to educate and motivate the general population to make healthier lifestyle choices. The field of health communication is highly applied and can be thought of as a link between experts and the general population. It uses the fields of public health and medicine to ground the presented data and the disciplines of psychology and sociology to explain the impact of knowledge on individuals and communities. Health communication aims to promote individual health, improve population health, and strengthen healthy communities. The goal of health communication is to arm the public with the knowledge and resources it needs to make informed decisions about their health and the health of their families, communities, and countries in the face of a wide range of threats, from the personal (improved diet and mental health self-care) to the global (chemical spills and hurricane preparedness) (e.g., pandemic disease or refugee physical and mental health issues).